About
Geno's Steaks About Us WANT TO KNOW THE HISTORY OF THE FAMOUS PHILLY CHEESESTEAK? We’ll fill you in. Well, at least about Geno’s but that’s all you really need to know. Geno’s was founded by one of Philly’s own, Joey Vento in 1966. The man had two boxes of steaks, a few hot dogs, and $6 in his pocket when he turned on the grills at 9th and Passyunk. Neighboring joints predicted he’d last six months, tops. Joey didn’t listen. He stuck to what he knew and what he knew was steaks.